↓
 
Christine Tacon

Christine Tacon

  • Home
  • News
  • MDS Ltd
  • Downloads
  • Contact
Home→Categories Active CV→Exp to Jan 2012

Category Archives: Exp to Jan 2012

Executive experience 1982 to 2012

Christine Tacon

11 years in the Co-operative Group as Managing Director of the Co-operative Farms (now owned by the Wellcome Trust), including a year on the Co-operative Food Executive Board

  • Credited with turning round the farming business, losing £6m p.a, to one of the most respected farming businesses in the UK, in 2011 making £6m profit
  • Integrated production vertically into packing and branded produce in Co-op stores
  • Encouraged co-operation in machinery sharing, input purchasing and focus on R&D
  • Initiated the award-winning “From Farm to Fork” project which has had over 250k school children spend an educational day on a farm and Habitat Heroes, a project enhancing the environment for red-listed species on the farms
  • The farm sold at £50m premium to the value of the land, which I perceive as the value I added

 

12 years in fast moving consumer goods: brand management with Mars Confectionery and Vodafone and Marketing Director at Anchor Foods (now Fonterra)

  • Launched the Tracker brand at Mars Confectionery and created the Milky Way advertising still known to children today (through You Tube).
…
© 2018 by Christine Tacon
↑